Caso de Éxito: Nestlé usa AREC para grabar sus reuniones

Estimados socios de ADENA, esta vez compartimos nuevamente un caso de estudio destacado del 2023 – Nestlé en Chile. Gracias a los esfuerzos de nuestro socio Novotic, Nestlé comenzó a usar una solución completa de AREC junto con Crestron, QSC y Sennheiser para su sala de conferencias, con el fin de lograr reuniones más dinámicas y profesionales.

Nestlé es un conglomerado global de alimentos y bebidas con más de 447 fábricas en todo el mundo. Comenzó a operar en Chile a finales del siglo XIX y recientemente amplió su presencia a 7 fábricas que producen más de 1500 productos diferentes. Con una presencia tan significativa surge la necesidad de una comunicación de alta calidad y excelencia, por lo que Nestlé comenzó a buscar soluciones para una de sus oficinas en el país. Nuestro socio Novotic ofreció una solución completa con AREC, QSC, Sennheiser y Crestron – una solución que era justo lo que Nestlé buscaba.

Se instalaron dos cámaras PTZ en la sala de reuniones – una AREC CI-T21H para seguir al presentador, y una AREC CI-22H para capturar a los demás asistentes. Se utiliza un sistema de micrófonos Sennheiser para capturar el audio en la sala, que es procesado por un DSP de QSC. Este envía datos a un procesador de control Crestron, que a su vez cambia las cámaras que se muestran en la Media Station AREC LS-400. La LS-400 puede combinar cámaras en diseños personalizados y añadir gráficos superpuestos y de fondo – funciones que el controlador Crestron modifica automáticamente según el origen del audio en la sala. Las señales de video combinadas e individuales de las cámaras locales y la conferencia se graban en el disco interno de la Media Station, se usan como cámara web en Teams para reuniones con participantes remotos y se transmiten simultáneamente para uso interno en Nestlé.

LS-400 Media Station

CI-T21H IR Tracking Camera

Con solo unos pocos componentes, esta solución llevó las capacidades de conferencia de Nestlé a un nuevo nivel, permitiendo a la empresa cubrir todas las tareas multimedia de forma eficiente y manteniendo los costos bajos. Desde entonces, AREC ha ampliado su gama con nuevas soluciones de seguimiento, incluyendo la estación de seguimiento de oradores DS-9CU, integrada con los principales sistemas de micrófonos de techo y de mesa, y la Media Station LS-410, que cuenta con licencias NDI|HX y Dante para audio, grabación y transmisión en 4K, y entradas de video USB. 

Si su organización también busca mejorar sus reuniones, contáctenos en www.a-dena.com – estaremos encantados de explorar cómo AREC puede apoyar su proyecto.

AREC takes hearts and minds at STEPLine partner conference!

Dear ADENA Partners, our distributor in Kazakhstan, STEPLine, recently held a conference for customers and end-users. Over the course of two days, the event welcomed around 200 attendees, who had the opportunity to test and experience products from AREC and other brands in STEPLine’s portfolio. Visitors also attended presentations, took part in prize draws, and enjoyed various interactive activities.

Attendees had the chance to explore the AREC Media Capture System, which was showcased through the KL-3T Media Station, CI-21H Network Camera, and the CI-T21H IR Auto-Tracking Camera. Our solution was well received by all those with a keen interest in high-quality, reliable media content creation technology.

KL-3T Media Station

CI-21H PTZ Camera

CI-T21H IR Tracking Camera

Moreover, AREC devices were also in operation on the stands of other brands—for example, GONSIN – where our Media Stations served as video mixers for cameras integrated with that brand’s discussion systems.

We thank STEPLine for a job well done and invite you to watch the short video clip from the conference below: https://youtube.com/shorts/UDADH-bJq4g

Be sure to contact STEPLine to learn more about the AREC and RADA brands, and to receive a complete A to Z solution with professional support and impeccable service!

Case Study: AREC Puts Lithuanian Startups in Spotlight for Better Pitching

Dear ADENA Partners, in this case study we highlight how Sunrise Tech Park in Lithuania is using the AREC Portable Media Set to record and stream events. By using the devices to showcase a variety of business and scientific project webinars and activities, the case demonstrates how easy AREC systems are to use for live production.

Sunrise Tech Park is part of the Sunrise Valley Innovation Ecosystem, a non-profit organisation. It was established to promote entrepreneurship, knowledge and technology exchange, and to attract investment in business ideas. It serves as one of the prime gathering places for scientific organisations and startups in Lithuania, thanks to its key location and partnerships.

Many of the gatherings organised by Sunrise Tech Park take place online or in hybrid form, using videoconferencing software to connect remote speakers. Knowing the significant impact of visual presentation on a successful business pitch, the park started looking for solutions that could enhance the visibility of speakers and give them greater control over how they present their content. Thanks to our partner Tenesys, Sunrise Tech Park chose the AREC Media Capture System for this purpose.

The park uses a Portable Media Set that consists of a KL-3T, a CI-T21H IR Tracking camera with a CI-21H PTZ camera, and a RADA Bridge. The set fits neatly into a secure and easily movable suitcase, making it easy for Sunrise Tech Park to move the set to different locations depending on the ongoing events. The set's mobility is accentuated by the KL-3T — a 3-channel media station that comes with a built-in touchscreen. The station mixes the two network cameras, computer content, custom overlays, and backgrounds together into a mixed video, which is converted by the RADA Bridge into a USB webcam feed. This helps the remote attendees see the event in full. The camera’s PTZ presets can be controlled directly from the station, meaning that the operator doesn’t need a computer or any other device to manage the production.

Antanas Popiera, the Startups Project manager of Sunrise Tech Park commented on the system: "We use equipment for our hybrid workshops in support of various entrepreneurship initiatives on a weekly basis. This equipment allows us to fully include online participants, enhancing their participation and significantly improving the productivity and quality of their contributions."

With the AREC Portable Media Set, going live has become much easier for Sunrise Tech Park. We thank our partner Tenesys and Antanas Popiera for their work and information contribution. Is your organisation also looking to improve hybrid event production? Contact us at www.a-dena.com and we will be happy to discuss your project requirements.