Case Study: AREC Puts Lithuanian Startups in Spotlight for Better Pitching

Dear ADENA Partners, in this case study we highlight how Sunrise Tech Park in Lithuania is using the AREC Portable Media Set to record and stream events. By using the devices to showcase a variety of business and scientific project webinars and activities, the case demonstrates how easy AREC systems are to use for live production.

Sunrise Tech Park is part of the Sunrise Valley Innovation Ecosystem, a non-profit organisation. It was established to promote entrepreneurship, knowledge and technology exchange, and to attract investment in business ideas. It serves as one of the prime gathering places for scientific organisations and startups in Lithuania, thanks to its key location and partnerships.

Many of the gatherings organised by Sunrise Tech Park take place online or in hybrid form, using videoconferencing software to connect remote speakers. Knowing the significant impact of visual presentation on a successful business pitch, the park started looking for solutions that could enhance the visibility of speakers and give them greater control over how they present their content. Thanks to our partner Tenesys, Sunrise Tech Park chose the AREC Media Capture System for this purpose.

The park uses a Portable Media Set that consists of a KL-3T, a CI-T21H IR Tracking camera with a CI-21H PTZ camera, and a RADA Bridge. The set fits neatly into a secure and easily movable suitcase, making it easy for Sunrise Tech Park to move the set to different locations depending on the ongoing events. The set's mobility is accentuated by the KL-3T — a 3-channel media station that comes with a built-in touchscreen. The station mixes the two network cameras, computer content, custom overlays, and backgrounds together into a mixed video, which is converted by the RADA Bridge into a USB webcam feed. This helps the remote attendees see the event in full. The camera’s PTZ presets can be controlled directly from the station, meaning that the operator doesn’t need a computer or any other device to manage the production.

Antanas Popiera, the Startups Project manager of Sunrise Tech Park commented on the system: "We use equipment for our hybrid workshops in support of various entrepreneurship initiatives on a weekly basis. This equipment allows us to fully include online participants, enhancing their participation and significantly improving the productivity and quality of their contributions."

With the AREC Portable Media Set, going live has become much easier for Sunrise Tech Park. We thank our partner Tenesys and Antanas Popiera for their work and information contribution. Is your organisation also looking to improve hybrid event production? Contact us at www.a-dena.com and we will be happy to discuss your project requirements.

Case Study: Historical Italian community centre chooses AREC to produce events

Dear ADENA Partners, this time we are sharing a case study from Italy, from the Socio-Cultural Centre of Malpensata in Bergamo. Our distributor Prase, system integrator Airone Service and programming expert Francesco Salvadeo created a versatile media capture solution based on AREC LS-110, QSC control system, Epson, Shure, Atlona, Novastar, and a few other brands. Seamlessly working together, our products deliver a user-oriented interface that will help the community centre involve more of its residents in all of their events and activities.

The Socio-Cultural Centre (abbreviated CSC) of Malpensata is the beating heart of the Malpensata neighbourhood in Bergamo. The CSC features a library, an exhibition showcasing the history of the neighbourhood, theatre, health and senior centres, and thanks to its strategic location, community gathering halls where all kinds of events take place. It was not simple for the centre to share these events on social media as they were not equipped for media work, but this changed with the recent renovation of the building. Performed in two stages, this process helped increase the seating capacity of the centre, made it energy efficient, but most importantly, prepared it to host hybrid events. Thanks to the work of our partners, the centre is now using the AREC LS-110 Media Station to ensure that every event taking place can be recorded and streamed.

LS-110 is a 2-channel Media Station that packs a lot of features in a very compact size. It can simultaneously record and stream two video sources, such as computers, document cameras, network and standard cameras, and other devices. These video sources, as well as connected audio sources, are mixed into customisable layouts that give the user the ability to effectively communicate their message. Additionally, the Media Station can add logos, advertisements, backgrounds, and other graphical elements that increase the video quality and its value.

While the LS-110 is self-sufficient and features numerous convenient control options, it also shines bright when put together with other advanced AV products. For instance, in the CSC, a Shure microphone system delivers crystal-clear audio into the LS-110, capturing audio from the presenters and other speakers. Another important connection is between the LS-110 and the QSC Q-Sys Core 8 Flex. Thanks to the partner-developed control module, all of the key LS-110 features are available in freely customised interfaces, which are different for operators and presenters. This elevates the user experience, as the users only see the functions they require, such as control of the recording and streaming process, volume, layouts, camera presets, and controls of the projector and other devices.

With the new systems from us and other brands in place, the Malpensata community centre will become an even more attractive spot to host, record, and stream events. Is your local community centre due for an update? Contact us to schedule a demonstration of just the right system for it! 

Lastly, we would like to thank Prase Media Technologies, Airone Service and Francesco Salvadeo for continuously choosing AREC as the go to solution for media capturing and streaming tasks.

Case Study: Sharing history with AREC in Polish Museum

Dear ADENA Partners, this time we would like to highlight a case study from a museum in Poland. Thanks to the work of our partners Polixel and Kontel, the Museum of Cursed Soldiers and Political Prisoners of the Polish People’s Republic chose AREC LS-860 and products from Yamaha, Clearone, Extron, NEC, Sennheiser, and other brands to stream their events and exhibitions.

The former prison-turned museum holds a lot of history. Originally constructed as a correctional facility for criminals, it soon expanded to hold political prisoners. Many of the prisoners perished as the treatment standards fell through the early 20th century, and even more did during the brutal years of the Second World War and its aftermath. Thus, there is a lot of history to talk about and research in the grounds of this museum, and, as the museum representatives themselves acknowledge, a lot of information about the victims of this place is still missing and being uncovered. To better serve its educational role, the museum decided to invest into professional audio-visual equipment that would enable it to livestream excursions and other events, and thanks to our partners Polixel and Kontel, they chose AREC LS-860.

AREC LS-860 is a four-channel Media Station that can combine audio and video inputs from different sources, such as computers, cameras, and network streams, and unite them into preconfigured and user-defined layouts together with backgrounds and overlay images. This mixed video can then be recorded and streamed to different platforms via RTMP/RTMPS, such as YouTube, Facebook, and others. One of the features that makes AREC special is that each individual video source is also simultaneously recorded for post-editing purposes. LS-860 enhances this feature by allowing the user to associate a particular audio channel with a specific video channel while retaining the option to mix all audio channels with all video channels. In the museum, our Media Station is used with an Extron control system, which makes it possible to control all of the device’s necessary features and arrange them in custom orders. The loop-through output of the Media Station, typically used to display the computer source, is sent to a NEC projector, thereby sharing the content with the entire room. Finally, a Yamaha tabletop microphone system is used for seated speakers, supplemented by a combination of Clearone, Sennheiser and Extron systems for different room configurations.

With this advanced system, the museum is fully equipped to further the research into the prison’s history and educate the public. Do you know of similar institutions looking for advanced AV recording and streaming systems? Contact us at www.a-dena.com, and we will be happy to advise.

Text: Anastasia Yakimenko